Effective Date: October 26, 2023

1. Introduction

Welcome to SUPERONE (referred to as "we," "us," "our," or "this Website"). This Website uses Cookies and similar technologies (collectively, "Cookies"). This Cookies Policy aims to clearly explain:

  • What are Cookies?
  • Why do we use Cookies?
  • What types of Cookies do we use?
  • How can you manage your Cookies preferences?
  • Use of Third-Party Cookies
  • "Do Not Track" (DNT) Signals
  • Policy Updates

2. What are Cookies?

A Cookie is a small text file sent to your browser (e.g., Chrome, Safari, Firefox, Edge) by a web server when you visit a website and stored on your device (computer, smartphone, tablet). Cookies help websites remember information about your visit (such as language preferences, login status, shopping cart contents), making your experience more efficient and personalized the next time you visit.

In addition to standard Cookies, we may use other similar technologies, such as:

  • Web Beacons / Pixel Tags: Tiny transparent images typically embedded in web pages or emails, used to track user activity and measure advertising campaign effectiveness.
  • Local Storage: A small amount of data stored in your device's browser (with more capacity than a Cookie), used to remember website preferences and state.
  • Session Storage: Similar to Local Storage, but data is retained only during a single browser session and deleted when the browser is closed.

For simplicity, all these technologies are collectively referred to as "Cookies" in this policy.

3. Why Do We Use Cookies?

We use Cookies for the following purposes:

  • Essential / Strictly Necessary: To enable you to navigate the website and use core features, such as accessing secure areas, remembering items in your shopping cart, and processing checkout payments. Without these Cookies, basic website services cannot be provided.
  • Performance / Analytics: To collect information about how visitors use our website (e.g., most visited pages, bounce rates, error messages). This information is aggregated and anonymous (does not directly identify you personally) and is used to understand website performance, improve content, optimize performance, and enhance user experience.
  • Functionality / Preferences: To remember choices you make (e.g., username, language, regional preference) and provide enhanced, more personalized features (e.g., remembering your font size adjustment).
  • Targeting / Advertising / Marketing: Used to: 1) Limit the number of times you see the same ad; 2) Show you more relevant ads based on your interests (inferred from your browsing activity on our website and other websites); 3) Measure the effectiveness of advertising campaigns; 4) Enable retargeting when you visit other websites. These Cookies are typically set by third-party advertising networks.

4. What Types of Cookies Do We Use?

The table below outlines the main types of Cookies we use, who sets them, their purpose, and duration:

Cookie Type Set By Purpose Duration
Essential This Website Maintain user session, shopping cart functionality, payment security, honor privacy preferences (e.g., rejection of other Cookies) Session / Persistent
Performance/Analytics This Website / Third Parties (e.g., Google Analytics) Analyze traffic volume, sources, user behavior (anonymized), identify errors, test website improvements Session / Persistent
Functionality/Preferences This Website Remember choices like language, currency, login name (not password), layout preferences Persistent
Targeting/Advertising Third Parties (e.g., Meta/Facebook Pixel, Google Ads, TikTok Pixel, Pinterest Tag) Deliver personalized ads, measure ad effectiveness, limit ad frequency, track user interests across sites for retargeting Persistent

Examples of Specific Third-Party Cookies Used:

  • Google Analytics: Used to analyze website usage. Learn more about How Google uses Cookies with Analytics.
  • Meta/Facebook Pixel: Used to deliver Facebook/Instagram ads, measure ad effectiveness, and create retargeting audiences. Learn more about How Facebook uses Cookies.
  • Google Ads (Remarketing): Used to deliver retargeting ads on Google Search and the Display Network. Learn more about How Google uses Cookies for advertising.
  • [Other Third-Party Services You Use, e.g., TikTok Pixel, Pinterest Tag, Microsoft Advertising, Hotjar, etc.]: [Briefly state their purpose].

5. How Can You Manage Your Cookies Preferences?

You have the right to choose and control Cookies. You can manage your preferences in the following ways:

  • First-Visit Banner (Cookie Consent Banner): Upon your first visit to our website, you will see a banner or pop-up explaining our use of Cookies and asking for your consent (or refusal) for non-essential Cookies (specifically Performance/Analytics and Targeting/Advertising categories). You can choose to accept, reject, or customize your preferences within this banner.
  • Subsequent Preference Center: Even after making a choice, you can usually access our Cookie preference center anytime via a "Cookie Preferences" or "Manage Cookies" link, typically found in the website footer (often near the Privacy Policy link), to adjust your settings.
  • Browser Settings: You can block or delete most Cookies through your browser settings. Instructions are usually found in the browser's "Help," "Options," or "Settings" menu. Please note:
    • Blocking or deleting Essential Cookies may cause parts or all of the website to stop functioning correctly (e.g., unable to add items to cart or complete checkout).
    • Management differs between browsers, and you need to configure settings separately for each browser and device.
    • Learn more about managing Cookies in common browsers:
  • Opting Out of Third-Party Advertising Networks:
    • Many online advertising companies are members of the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA), which provide tools for opting out of interest-based advertising.
    • Visit the NAI Opt-Out Page or the DAA Opt-Out Page to manage preferences for many advertising companies.
    • Note: Opt-outs are cookie-based. If you clear your browser cookies or change devices/browsers, you will need to reset your opt-out preferences.

6. Use of Third-Party Cookies

Our website may include Cookies set or read by third-party services (e.g., analytics providers, advertising networks, social media plugins). The use of these third-party Cookies is governed by their respective privacy and Cookie policies, which we do not directly control. We recommend you review these third parties' policies to understand how they use Cookies and your choices:

7. "Do Not Track" (DNT) Signals

Currently, there is no universally accepted technical standard for how websites should respond to "Do Not Track" (DNT) signals sent by browsers. Therefore, like many other websites, our website does not currently alter its data collection and usage practices based on receiving a DNT signal. We respect your privacy choices and primarily rely on the Cookie consent mechanism described in this policy to manage tracking preferences.

8. Policy Updates

We may update this Cookies Policy from time to time to reflect changes in our Cookies practices, legal requirements, or technological developments. Any material changes will be communicated to you via a prominent notice on our website (e.g., a banner or pop-up) before the changes take effect. We encourage you to review this page periodically for the latest information. The "Last Updated" date at the top of this policy will indicate the latest revision date.

9. Contact Us

If you have any questions or concerns about this Cookies Policy or how we use Cookies on your device, please contact us via: